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Wednesday, 23 July 2008
Home arrow Enhanced TV Part 3 arrow uk sky - Studio Disney on Sky Digital

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uk sky - Studio Disney on Sky Digital
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In sharp contrast to the simple voting application of Nickelodeon (which has a limited lifespan of a couple of weeks) the Studio Disney application is an all singing, all dancing mix of voting, competitions and content presented as a full screen application - with the video resized to 1/4 screen. Perhaps rather worrying for parents -the cost of voting or entering a competition can range from 25 - 50 UK pence - and there are 3 opportunities to dial in using this application. A figure that could add up quite considerably on a daily basis.

Click here to play

In this video we've edited out some of the wait time to register the vote - which was relatively slow - but that's a fact of life when you are waiting for a STB to dial in, handshake, connect and register your details.

Interestingly - the application makes use of the user profiling so that individuals in a household (rather than just the subscription payer) can be tracked.
 
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